Google Ads
Search, Shopping, and Performance Max campaigns engineered around customer acquisition cost and lifetime value, not just clicks.
What's included
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Account structure and campaign build-out
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Search, Shopping, Display, and Performance Max campaigns
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Conversion tracking and attribution setup
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Bid strategy and budget pacing
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Ad copy and creative testing
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Weekly optimization and monthly reporting
Our approach
We build accounts around your actual unit economics, not platform defaults. That means conversion tracking is verified before spend scales, and every campaign is judged against CAC and LTV targets agreed with you up front.
Who it's for
Best for businesses with a clear offer and funnel who want predictable, measurable lead or revenue flow from search intent.
Common questions about google ads
What's a reasonable starting budget?
It depends on your industry's cost-per-click, but we typically recommend enough budget to gather 30+ conversions a month per campaign so the algorithm has data to optimize against.
Do you require a minimum contract length?
We recommend at least a 3-month initial period, since Google's algorithms need a learning phase before performance stabilizes.
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